L’Oreal Paris Preference Permanent Hair Color, Mocha 5.23

L’Oreal Paris Permanent Hair Color, Preference Vivids Mocha 5.23, delivers a warm, rich mocha shade with long-lasting vibrant color for up to 8 weeks. Ideal for individuals seeking a natural yet radiant look, this permanent hair color nourishes hair while providing full, even coverage and silky shine. Its professional-grade formula ensures bold results at home.

Key Benefits

1. Long-Lasting Vibrant Color

Enjoy a rich mocha brown that stays vibrant for up to 8 weeks, keeping your hair looking fresh, luminous, and stylish.

2. Smooth & Shiny Hair

Formulated with L’Oreal’s advanced color care technology, it leaves hair soft, silky, and visibly shiny while maintaining color vibrancy.

3. Easy Home Application

The kit contains everything you need for a seamless application at home: color cream, developer, conditioner, and gloves for a mess-free experience.

4. Full Coverage

Ensures even color coverage on natural or previously colored hair, giving a consistent mocha shade without patchiness.

How to Use

1. Conduct a patch test 48 hours before coloring.

2. Mix the color cream and developer according to instructions.

3. Apply evenly to dry hair.

4. Leave on for the recommended time.

5. Rinse thoroughly and condition hair.

Why Choose L’Oreal Paris Preference Vivids?

Preference Vivids provides bold, trend-driven shades for all hair types. Mocha 5.23 gives your hair a warm, radiant transformation while keeping it smooth, shiny, and healthy. Perfect for at-home coloring with professional results.

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